POST GRADUATE CERTIFICATE IN MANAGEMENT (MARKETING MANAGEMENT)
With a new waves of globalization across the
world, there is a dire need to develop a band of
learning professionals who are armed with strong
conceptual foundations and intuitive insights
who are also capable of successfully meeting the
challenges of the corporate world.
AIMA understands this need well and nurtures its
students accordingly through its Professional
Diploma Programme in Marketing Management.
AIMA’ s apex body status and industry interface
has helped largely to design and align its
curriculum course material and teaching
methodology to suit the need of emerging trends
and needs of working professionals in the
marketing and sales area.
FOR WHOM
-
Professionals aiming to shift to marketing
functions and take higher responsibilities.
- Graduate to
enhance their knowledge in area of sales and
marketing.
- Graduates
looking for specific skills to increase
their job opportunities.
PROGRAMME STRUCTURE
Module – I
- MM01 -
Marketing Management
- MM07 -
Consumer Behavior
- MM02 - Sales
and Distribution Management
- MM03 -
Advertising & Brand Management
Module - II
- MM04 -
International Marketing
- MM05 -
Marketing of Services
-
GM100-Project Work
AWARD
POST GRADUATE CERTIFICATE IN MANAGEMENT
(MARKETING)
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SESSION COMENCES:
January and July each year
DURATION:
One year
ELIGIBILITY:
- Bachelor’s
degree in any discipline from a recognized
university/ 3 years diploma in any
discipline recognized by AICTE.
- Students
doing other professional courses like MBA,
MFS, CA, CS, ICWA can do this Diploma
concurrently.
ADMISSION PROCESS
The candidates should send the completed
Registration Form along with three photographs
(passport or stamp sized), attested copy of
graduation certificate / mark sheet and a Demand
Draft of the Programme Fee of Rs. 15,000/- in
favour of "AIMA-CME", payable
at New Delhi.
The Registration
Form comes with CME’s prospectus, which may be
obtained from the AIMA Counter / Nodal Centres
on payment of Rs. 500/- in cash. The Form and
Prospectus can also be obtained by post from
AIMA, New Delhi, through a Demand Draft of Rs.
550/- in favour of "AIMA-CME", payable at New
Delhi.
3 simple steps to take admission in our
Programme
- Fill up the
registration form and attach a Demand Draft
of Rs 15,000/- drawn in favour of "AIMA-CME",
payable at New Delhi or through bank challan
form during banking hours only at AIMA Lodhi
Road.
- Attested
photocopy certificate of your 10th, 12th and
graduation certificate.
- Attach your
three passport size photograph
For July session
forms would be available from April1,2011
FEE STRUCTURE:
Rs.15,000/-
Single Payment
The fee structure for overseas candidate is as
follows:
For Middle East and South East Asia: US$500/-
For Europe and USA candidate: US$650/-
CONTACT
Programme Manager PGCM
Ph.: 011-23312187 / 233166475
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